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The Importance of Format in Advertising According to Lori Senecal

Whether people believe it or not, the format of the ad is very important. There are a lot of different formats used for advertising. Among the different formats are square, portrait, and landscape. It has been found that the square format is one of the most liked and most engaged format with advertising. A growing number of ads are pictures. A low amount of posts on Facebook are videos. Therefore, it is a good time for companies to establish their video presence. The company that is ahead of an upcoming trend is going to be the most effective company for the moment.

According to PRNewswire, Lori Senecal herself uses Facebook for advertising. She is very passionate about the use of social media advertising. She has learned about what works the best. She has also allowed a lot of room for creativity in advertising. She helps companies come up with all of the visuals that bring a lot of appeal to the company and the products that are being promoted. Lori is not only highly skilled at using Facebook, but she is also good at discovering, developing and utilizing new methods for advertising in order to effectively bring attention to the products and services of her clients.

Whether advertising or just engaging in the community, it is important to have good content. This means the content has to be original and helpful. While a marketer can put his own bets efforts forward, a better idea would be to consult a professional advertiser or anyone who has a lot of insight on the market. Experts can help the businessman figure out what type of campaign he might want to run for his business. The goals is to reach out to the audience with something that they want to be a part of. Also, getting input from the audience is important because the customers will ultimately buy what they truly want. You can visit her website

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